Alan Bennett
Music Marketer
Highly efficient and creative marketer with over 5 years experience in club and music promotions, digital marketing, music blogging and event & record label management.
The Beginning
Alan Bennett is a passionate and committed music professional, he started off working for the internationally renowned nightclub Fabric (also sister club Matter) as a Promotions Assistant and Artist Liaison, a position which proved to be the foundations for a successful career in Event & Music Promotions and Digital Marketing.
During his time working for both clubs, Alan was able to nurture a growing passion for electronic music no matter the genre and was able to gain some valuable insights into brand marketing and event promotion and management.
The 3000 Network
At the Forefront Of UK Bass Music
Alan applied what he learned had from working at both Fabric & Pack London and went on to create ‘The 3000 Network Ltd’, creative music-led company which, among it's sub brands covers the areas of House, UKG & UK Bass music blogging, independent record label and event & music promotions through it’s sub brands. Alan currently carries out all A&R duties, generates promotional assets (artwork & video) and curates playlists for streaming platforms such as Spotify and Soundcloud not to mention delivering high quality releases for the label branch of The 3000 Network; 3000 Digital.
The company has also recently hosted brand takeovers at Fabric, Ministry Of Sound and Lightbox under the sub brand of 3000 Bass and have plans for a monthly London based event under the same branding.
The 3000 Network Continues To Grow...
3000 Bass & 3000 Deep Room Takeovers at Ministry Of Sound
In 2016 The 3000 Network were lucky enough to host 2 room takeovers at Ministry Of Sound with the 2 sub brands and music channels 3000 Bass & 3000 Deep and both rooms featured artists which had previously been featured on their respected channel.
The other rooms featured the likes of Chase & Status, DJ Zinc & more.
Digitalization 1.0 Compilation Video [Warning: Explicit Lyrics]
Release Videos
Promotional Video Optimised For Mobile [1920x1080]
Alan is also a successful artist in his own right, having studied Electronic Music Production at The School Of Audio Engineering and has performed at many events and festivals over the years, across the UK and abroad under the the artist name 'Purge'. He also performs as one half of '3000 DJ's' the resident DJ's representing The 3000 Network.
Skills & Technical Proficiencies
Skills
● Social Media Marketing
(Facebook, Twitter, Instagram, YouTube)
● Digital Marketing
(SEO, Google Adwords, Google Analytics)
● Email Marketing
● Content creation, editing, sourcing and development
● Record label management
● A&R
● Event promotion & management
● Artist Liaison
Technical Proficiencies
● Photoshop
● After Effects
● Logic Pro
● Microsoft Office
● MailChimp
● WordPress
● Later (social media scheduling)
● SCplanner (music platform scheduling)
Resume
Founder &
Managing Director
The 3000 Network
February 2014 - Present
● Management of a successful underground music brand with a combined reach of 175,000+ followers across all social media and music streaming platforms with sub brands branching out into the areas of music blogging, record label and music marketing & promotion.
● Creation of content including video editing (After Effects), artwork generation (Photoshop) and music editing & production (Logic Pro).
● Programming, organisation, promotion and management of club nights under the 3000 brand name with recent brand takeovers at Fabric London, Ministry Of Sound and Lightbox.
Promotions Coordinator
Pack London
October 2013 - Present
● Managing all aspects of marketing campaigns for clients such as Outlook Festival, Soundcrash, Fabric London, Ministry Of Sound and Lock N Load Events.
● Actioning social media campaigns with the use of scheduling tools (Later), building and sending e-newsletters (MailChimp) and website content creation and editing (WordPress).
● Sourcing content for our 43,000 followers strong SoundCloud page by way of exclusive mixes and tracks from up and coming as well as more established artists from the world of electronic music.
● Event Manager at in-house events such as Spearhead, Channel One, Metalheadz, Hot Wuk and for my own events brand 3000 Bass.
● Management of a large network of staff for physical promotion to shops and universities, hand to hand flyer distribution and exit flyering at events and festivals.
Promotions Assistant & Artist Liaison
Fabric & Matter Nightclubs
August 2008 - February 2014
● Launching social media campaigns for events at both clubs.
● The organisation of a weekly flyer schedule for a large network of flyer staff to hand out flyers outside events and festivals relevant to Fabric and sister club Matter's music policy.
● Managing all aspects of the physical mail out to Fabric’s 20k + strong direct mail database.
● Organising promotion at festivals across the UK via flyering, branded merchandise, ad space in programmes and poster/billboard sites.
● Managing a large network of 'Student Reps' who would promote both clubs at their respective universities with flyers and posters and through their social media channels.
● Event management on events making sure everything runs smoothly.
● Artist Liaison for events: making sure artists arrive on time, changeovers go as planned, music finishes at the right time, closing rooms, organising riders and paying artists.
Front Of House Manager
Fabric Nightclub
● Managing 20+ staff in all aspects of their operational tasks in a busy nightclub.
● Being responsible for the box office and cloakroom takings.
● Dealing with any customer issues or problems.
August 2006-August 2008
Get in touch today to learn more about the experience and qualifications of Alan Bennett.